Thursday, April 25, 2013

SHE USA Hair Extensions

With over 500 exhibitors, SHE USA extensions definitely made an impression to me at the International Beauty Show. Their selection seems to be so extensive-from having one of the longest extensions at 29 inches and 4 different tones of gray hair to choose from (from what I hear is hard to find). SHE also offers a complete line of wild hair color options and hair ornamentation which can consist of strands of crystals and/or feathers. This is very cutting edge and innovative! The latest addition to the line is the Ombre (shatush) hair extensions (lighter at the ends with darker tones closer to the root) with over 10 new shades in clip-ins, ponytails, wefts, or strand-by-strand. SHE is the market leader in the production of natural hair. They maintain that they have the largest selection of hair types and hair color- more than 90 shades of hair color available in three textures straight, wavy, and curly. The extensions are all developed in Italy by a team of experts- chemist, engineers, and hair extensionists. It is 100% European type human hair that is pre-bonded with 100% keratin tips. Nicholas French, the Creative Director for SHE USA believes this product is special because you can add volume, length, hair color/highlights all without adding any chemicals to the hair! SHE USA extensions also fights against Breast Cancer with Pink Hair for Hope. For the consecutive 7th year SHE continues to support The American Cancer Society by donating a pink hair extension when a client donates $10 or more. The client can choose from different shades of pink hair from fuchsia to light pink and whether they would like a clip in or a professionally bonded hair extension. At The International Beauty Show a fuchsia pink hair extension was bonded in my hair as a demo. It was great to see women lined up to get this done and donate for the cause. SHE has been able to raise over $2.5 million dollars for many non-profit organizations. This movement has helped raised money and awareness for breast cancer research and gives back to women who has undergone chemo and are now in remission. “Throughout the past seven years, the campaign has grown significantly and we are thrilled to be able to help fight this disease, while making women feel beautiful,” said Ron Cardillo, Sr., President of SHE USA. Visit www.socapusa.com to learn more! SHE USA extensions are also available in 10,000 salons across the US. For participating salons call 877-855-4247. To also find a participating Pink Hair for Hope salon near you, visit www.PinkHairForHope.org.

No comments:

Post a Comment